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Client Dev & Marketing

Whether you are looking for in-depth information about developing your client and candidate base, branding your business, marketing, advertising, branding or just want to a basic impression of how to stand out from your competitors you have come to the right place.
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A New Generation is Coming, Are You Ready?

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danielbloomWe have all seen the vast number of articles regarding the interactions between the different generations in the workplace. We all have our personal views regarding the roles of the Baby Boomers, Gen X , Gen Y or the traditionalists. But we are talking about an entirely different generational mix then we are used to hearing about.

Read more: A New Generation is Coming, Are You Ready?

Guru Kool-Aid: Are You Drinking It?

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davidjacksonWhat is a guru?

Literally, a guru is a teacher. The word guru means "heavy" or "deep," thus a guru is a person "heavy" or "deep" in knowledge. In this sense, a school-teacher is a guru, a coach or athletic instructor is a guru, a fine-arts, or even a dance teacher is a guru. One’s parents are also gurus. In the religious field, where the word is most commonly used, a guru is a Hindu religious teacher.

 

Read more: Guru Kool-Aid: Are You Drinking It?

Employment Branding – Build An Image That Brings Candidates To You

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There’s a catch-phrase whizzing around the human resource world these days – Employment Branding.  What the heck is it?  And how do you get it?

If your company has employees and former employees, you have an image as an employer (whether you like it or not). 

Read more: Employment Branding – Build An Image That Brings Candidates To You

Good Cop – Bad Cop Method of Fee Collecting

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frankrisalvatoBefore I even start this brief article I should mention that my client relationships are generally rock solid. They realize the vast amount of effort and work that goes into each search and more than 95% of the time so appreciative that they gladly pay as soon as the invoice is received.

 

Read more: Good Cop – Bad Cop Method of Fee Collecting

Seven Tips For Getting Past Preferred Vendor Agreements

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nadiagruzd“We have a Preferred Vendors List.”
 If you’re actively marketing your candidates to new clients, you probably get this objection every day.And this objection probably causes more frustration among recruiters than almost any other. The truth is that this objection is less of an obstacle than most recruiters realize.

 

Read more: Seven Tips For Getting Past Preferred Vendor Agreements

HCX Facts

Did you know...

The 77 million people that make up the US small business workforce would rank as the 17th most populous country in the world, just ahead of Iran;

 

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